Now that you've seen from some of the other articles in this series, how easy it is to get a parked page service, it might not be as intimidating to figure out how to develop the site. WhyPark.com can get you started in developing a full site. If you find one of your parked domains is doing a good business, then it might make more sense to keep the domain name and develop the site. There are a number of things that will make a site appreciate in value. They are:
" PageRank
The Google score that influences placement in search engines. The score is from 1 to 10, with 10 being the best score.
" Content
A site with unique content is worth more than one that is just serving up garbage or duplicate content.
" One-way inbound links
The number of links to your site can impact the value since they are a way of determining your site's popularity and worth. It's not just a matter of how many inbound links you have, but also of the quality of the person linking to you.
" Marketable Niche
You will want to be in on a marketing niche that will appreciate. Selling clothing pins may make you feel light-headed, but wrack up a big zero in sales.
" Site revenue
When a buyer asks about buying a site, they're interested in how much revenue it generates each month. If you have no revenue to speak of, it won't be as interesting to your buyer unless they really want the domain name for something.
Developing a site can as easy or as hard as you make it. You don't want to spend too much making it pretty as much as you want to get the above five characteristics to make it sellable. You can pay freelancers to create unique content for your site and keep track of PageRank and analytics with the Google Toolbar.
If you find that you are gathering enough traffic to do some retail sales or affiliate marketing, you can start to add that into the equation too. There are many different online vendors that offer canned website products that include a shopping cart, if that's what you are interested in. However, you don't necessarily have to develop your site to this level to get the five characteristics above to be good enough to sell for a profit.
You can actually just start to develop a marketing pipeline, with the main aim to capture as many email addresses as you can and develop an emailing list. This will help you to develop a mass emailing campaign for specific affiliate offers or even your own products.
" PageRank
The Google score that influences placement in search engines. The score is from 1 to 10, with 10 being the best score.
" Content
A site with unique content is worth more than one that is just serving up garbage or duplicate content.
" One-way inbound links
The number of links to your site can impact the value since they are a way of determining your site's popularity and worth. It's not just a matter of how many inbound links you have, but also of the quality of the person linking to you.
" Marketable Niche
You will want to be in on a marketing niche that will appreciate. Selling clothing pins may make you feel light-headed, but wrack up a big zero in sales.
" Site revenue
When a buyer asks about buying a site, they're interested in how much revenue it generates each month. If you have no revenue to speak of, it won't be as interesting to your buyer unless they really want the domain name for something.
Developing a site can as easy or as hard as you make it. You don't want to spend too much making it pretty as much as you want to get the above five characteristics to make it sellable. You can pay freelancers to create unique content for your site and keep track of PageRank and analytics with the Google Toolbar.
If you find that you are gathering enough traffic to do some retail sales or affiliate marketing, you can start to add that into the equation too. There are many different online vendors that offer canned website products that include a shopping cart, if that's what you are interested in. However, you don't necessarily have to develop your site to this level to get the five characteristics above to be good enough to sell for a profit.
You can actually just start to develop a marketing pipeline, with the main aim to capture as many email addresses as you can and develop an emailing list. This will help you to develop a mass emailing campaign for specific affiliate offers or even your own products.
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