10/05/2009

Virtual Real Estate


If your domain name is associated with a virtual property, than it stands to reason that the value of the property depends on the neighborhood and what the property offers. Just like you won't want to spend half a million dollars on a run-down one-room shack in Nowhere, Alabama, you don't want to buy domain names that have very little potential to resell or are worthless. You want names that attract buyers and represent a virtual property that appreciates over time.

Just like in real estate there are multiple ways to make money from a house transaction, there are also multiple ways to make money off a domain name. In real estate, if you are looking for a home to call your own then you buy it with the hopes of staying with it for more than five years. Appreciation in the neighborhood and the home eventually end up making your investment worthwhile. However, there are real estate investors that either buy property to flip them or to rent out to others. The same thing can be done to domain names, in a manner of speaking.

THREE WAYS TO MAKE MONEY

Going back to our real estate analogy, the three most common ways to make money with housing is to flip it, rent it out, or live in it while you build it up. These three ways are exactly how you make money with domain names.

Flipping

Flipping real estate is likely to get you in big trouble these days, but flipping a domain name is much easier. Flipping is that you buy a domain name for the expressed purpose of turning around and selling it very quickly. You don't intend to hold it to develop it, nor do you intend to park it and use it to see how much traffic it generates.

You can taste the domain for a period of five day and during that time you can evaluate whether it's worth flipping or not. If you buy a domain name thinking it's going to be a quick sale, there's no guarantee you will attract a buyer at any time. There are expenses for putting up on auction and for tasting it now. So, you will make a very small investment on each domain name when you decide to flip it. You can recoup it many fold by selling it, but you actually have to do some work first online to flip it.
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